What is a fCMO?
Employing a fractional Chief Marketing Officer (fCMO) offers significant advantages, including:
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Cost-Effective Leadership: Access to high-level expertise without full-time costs.
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Flexibility: Part-time engagement for scalability on specific projects.
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Strategic Focus: Customized marketing strategies aligned with company goals.
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Access to Expertise: Diverse experience enhances competitiveness.
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Speed of Implementation: Rapid adjustments to marketing strategies as needed.
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Mentorship and Development: Enhances skills of existing marketing teams.
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Results-Driven Approach: Data-driven strategies improve ROI.
A fCMO provides essential strategic leadership for innovation and success in businesses.
About Driving4ward
Welcome to Driving4ward Marketing Solutions! I understand the challenges small and medium-sized businesses face in navigating their marketing efforts. That's why I'm here—to provide the leadership and expertise you need to effectively reach your target market. I also understand when a large corporation might have a project come up that needs a senior leader to supplement the team. I can take the ball and run with it. My passion for business drives me to refine your strategy and messaging, position your brand to ensure your message resonates and prompts action.
Let me help you elevate your marketing game today!
Core Competencies
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B2C and B2B Market Strategy
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Brand Development & Positioning
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Market Penetration & Expansion
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Cross-Functional Collaboration
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Competitive Market Analysis
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Customer Acquisition & Retention
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Team Building & Leadership
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Relationship Building & Management
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Event Marketing
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EOS
I proudly serve a variety of cities, ensuring top-notch services tailored to meet your needs. Our reach includes Green Bay, De Pere, Appleton, Neenah/Menasha, Oshkosh, Fond du Lac, Door County, Manitowoc, Sheboygan, Shawano, Marinette, and Stevens Point. Whether you’re located in Wisconsin or beyond, we're here to help you achieve your goals. Contact Driving4ward Marketing Solutions today to learn more about how we can assist you in your area!
My Story
I have over 25 years of experience in B2C and B2B across various industries. I bring a wealth of knowledge and insight to help your business thrive. Growing up in a family-owned business in the suburbs of Chicago has instilled in me a strong work ethic. I understand and appreciate the importance of building lasting relationships. Most of my career has been spent in Northeast Wisconsin. I know this market! I want to help you reach new clients and drive your business forward.
Let's work together to achieve your goals!
~Lisa Ortscheid~
OUR SERVICES
Choose a Plan that Works For You
Engaged
A full audit of past & current marketing efforts, work in the company with the team for an
agreed-upon fraction of the month.
(1/8, 1/4, 1/2, 3/4 time)
Advisor
Learn the company, do a marketing full audit, come up with strategy to implement, serve as an advisor to the leadership team with standing meetings twice a month.
Minimum of a 6 month retainer is recommended.
What we'll do together:
Marketing Audit
Establish Quarterly Plan
Execute Plan
Increase Customers
Increase Revenue
GET IN TOUCH
Let's start Driving4ward Together!
Phone Number:
(920) 819-1099
Email: